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THE OBSERVATORY - ENTRY # 0058: MINDLESS BUYERS





by duvalia
August 22, 2010


Companies know how to sell their products. And we know they know how and yet we still buy their products.

For instance, the original Star Wars trilogy has been released and re-released countless number of times. Oh, it’s on DVD now? Must buy! It’s been digitially remastered? Must buy! It’s has changed scenes and added commentary? Must buy!

The introduction of Blu Ray has already started a mass rebuying of things.

Introducing Final Fantasy VII: Advent Children Complete. The exact same movie as FFVII:AC but on Blu-Ray and thirty minutes of extra footage. And I bought it anyway.

Street Fighter IV… one of the biggest games when it came out. Amazingly improved graphics with 23 characters at your disposal, Cammy, Chun-Li, Vega, M.Bison… just to name a few. Then less than a year later Super Street Fighter IV comes out. With 10 new characters and new modes to play. And we buy it anyway!

I’m not saying we’re stupid for buying the new product with additional content. Just that these companies and advertisers really know how to do their job.

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